If there's been a noticeable change in this year's Philly Beer Week & even before it's begun & is not just the amount, but the quality of the p.r./marketing to draw attention to the massive undertaking that Philly Beer Week is.
A little while back, I shared the first video starring Jose Pistola's Casey Parker as Ben Franklin.
Here's number two. Personally, I like this one even better and gets me a bit more excited to get to planning on how I'll cover this behemoth 10 days of great beers and bars in and around Philadelphia.
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