Friday, July 13, 2007

Buy Fresh, Buy Local, Start Now

What will you be doing to participate in Buy Fresh, Buy Local Week? This is one of those things that you can't help but be a part of. After all, food and drink are basic needs for all of us, right? And, don't many of us live in close proximity to farms or at least have access to fresh, local produce? Then, why would you rather go to the mega supermarket to buy your meats, dairy, and produce? Where it comes from potentially thousands of miles away. And, through a production and delivery process that in some cases has degraded the quality of the product beyond what good sense says it should be. Speaking from my little corner of this great planet in southeastern Pennsylvania, wonderful fresh food and beverage are available from South Jersey to Bucks County, to Chester County, Lancaster County, the Lehigh Valley, and beyond. Here's your assignment over this next week. On your way home from work, on the way to The Shore, or to the Poconos, (or grandmother's house you go) stop at the family farm stand along the road. Go to a fresh produce store. Go to a farmer's market. You don't have to get all caught up in conversation with the farmer if you don't want to. You don't even have to understand anything more that when you buy locally, you buy fresh. And, when you buy fresh, you live healthier. And, when you live healthier, you live happier. Is it really that easy? Oh, and to wash down these good eats that you're picking up, stop in at Lancaster Brewing (Lancaster), Triumph (New Hope), Victory (Downingtown), Allentown Brew Works (Allentown), and get some fresh brewed beer. Get a six-pack or get a growler. Take it home, sit outside, eat, drink, relax, and enjoy the summer in this great world that we live in. If you are in the Philadelphia area, I've listed below a few events that are contributing to the awareness of this worthwhile mission. So, just do it.....and let us know what you discovered. Kickoff to Buy Fresh, Buy Local Week @ Yards Brewing Sunday 7/15 2pm-6pm Fresh & Local Happy Hour (Sly Fox Beer & Bluecoat Gin) @ Southwark Wednesday 7/18 5pm-7pm 215-238-1888 Good Food, Good Beer, & The Rest Is History @ The Shambles at Headhouse Square Saturday 7/21 5:30pm-8:30pm 718-260-8000

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